“It’s gonna be your job to redefine what people think about Africa” Akon to Entertainment Stakeholders in Africa.

During the just concluded Youth Connekt Africa summit 2017 in Rwanda, Internationally recognized African musician – Akon spoke in-depth about branding and marketing as vital tools for sustainable development and attracting investors.

In his highly captivating speech, he revealed a lot of things and also mentioned that African entertainment stakeholders likes of video directors, OAPs and content creators amongst others are the driving force to change how the world sees Africa.

Enough said, enjoy the clip below. 

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